In the article, "Photo Hierarchicus:Signs and Mirrors in Indian Photography," MacDougall discusses the themes of identity and representation, as well as the way in which visual anthropology serves to present the "least mediated forms of representation" through photography. In terms of the image that represents one's identity and story through photography, MacDougall asks which identity is expressed, internal, eternal, or transient. He revisits the tourism photography of India, which represents one with a completely new identity, as they are photographed in costume. This process of creating a new identity, according to H.S.Chadha, "produces an emotional transformation, one which we might compare to a religious experience "(MacDougall 104).
In terms of representations of social hierarchy, early photographs of the different social classes of India were different depending on whether or not the people were of high or low class. Often photographed with their possessions, the higher class of people have better communications with the photographer in terms of how they wish to appear. However, the lower class of people were photographed in a form similar to scientific specimens, with no possessions and "pictured uncomfortably in the trappings of the bourgeoisie" (MacDougall 105). The objectification of the lower class can be seen in "The People of India" which was published between the years of 1851 and 1875 (105). Overall, the focus on tourists in India willingly dressing up in costume (one of three categories of personalities) can be seen as the wish to be represented, however this says something about capturing the 'truth' and 'reality' of life when one is disguising their true self.
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